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Cultivating a spotless ethical identity: Adbusters Media Foundation's ‘Blackspot’ marketing campaign and its impact on consumer discourse.
Thesis   Open access

Cultivating a spotless ethical identity: Adbusters Media Foundation's ‘Blackspot’ marketing campaign and its impact on consumer discourse.

Landon P. Vine
Master of Science (MS), State University of New York College of Environmental Science and Forestry
07/13/2007

Abstract

Marketing Mass communications
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